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Turn Blog Posts into Videos with Lumen5: Step-by-Step Guide

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If you’re a US B2B agency, marketer, or freelancer, you already know blog content alone isn’t enough anymore.

Clients expect video content that performs on LinkedIn, YouTube, and TikTok — without doubling production time.

Quick solution: You can turn blog posts into videos with Lumen5 in minutes by pasting your blog link into the platform, letting the AI extract key points, and customizing visuals for your brand.

This guide will show you the exact process to go from blog to ready-to-publish video, optimized for US audiences, using Lumen5.

Why Should US B2B Agencies Turn Blog Posts into Videos?

If you’re a US-based B2B agency or freelancer, you already know content fatigue is real.

Your audience scrolls faster, and attention spans shrink daily.

Here’s the quick solution: repurpose your high-performing blog posts into engaging videos using AI tools like Lumen5.

Why this matters:

  • Videos have 80% higher engagement on social media than static text posts.
  • Video content is more memorable and more likely to be shared by clients in the US.
  • You extend the lifespan of your existing content without starting from scratch.

What Is Lumen5 and How Does It Work for Agencies?

Lumen5 is an AI-driven platform that quickly transforms blog posts into engaging videos within minutes.

It’s built for marketers who want speed, efficiency, and brand consistency without needing video editing skills.

Key features for US B2B agencies:

  • AI-driven script extraction from blog URLs or pasted text
  • Brand kit integration for fonts, logos, and colors
  • Media library with royalty-free US-relevant stock footage
  • Drag-and-drop editor for customization

Example:
A New York-based SaaS marketing agency can convert a blog on “Top 5 CRM Tools” into a branded LinkedIn video in under 15 minutes.

How do you turn blog posts into videos step-by-step?

Direct answer: You can turn blog posts into videos with Lumen5 by importing your blog URL, choosing a video format, customizing branding, adding visuals, and exporting for your target platform.

Here’s the full HowTo process

Step 1 — Import your blog content

Step 1 — Import your blog content
  • Log in to your Lumen5 account.
  • Click Create Video → choose a video format (Landscape, Square, or Vertical).
  • Simply paste your blog URL or article text into the import bar and click “Convert” to get started.

Tip for US agencies: choose a format based on platform priority (LinkedIn = landscape, Reels = vertical).

Step 2 — Review AI-generated scenes

Review AI-generated scenes
  • Lumen5 automatically breaks your article into scenes.
  • Remove unnecessary text and shorten sentences for on-screen readability.
  • Keep 1–2 lines max per scene.

Step 3 — Apply a branded template quickly

Step 3 — Apply a branded template quickly
  • Select a template or apply your Brand Kit (logo, colors, fonts).
  • Swap designs per slide if needed to highlight stats or quotes.
    (Lumen5’s Brand Kits let you apply palettes and fonts across a project.)

Lumen5 Knowledge Base

Step 4 — Replace visuals & set timing

Step 4 — Replace visuals & set timing
  • Use the Media panel to pick stock video, images, or upload client assets.
  • Adjust slide duration: longer for stats or CTAs (5–7s), shorter for transitions (2–3s).
  • Add captions and shorter headlines for skimmers.
  • Ensure each clip matches the text on screen.

Step 5 — Add music, captions, and voiceover

  • Choose background music from the built-in library.
  • Add captions for silent autoplay on LinkedIn or Facebook.
  • Use AI voiceover or upload a custom narration for extra polish.

Step 6 — Add an Outro with a Call-to-Action and Export

  • Design a final scene that includes your logo, social media links, and a clear call-to-action—like scheduling a demo or getting in touch—then export your video.
  • Preview, publish, and download MP4 for the platform(s) you chose.

How do you customize branding, visuals, and pacing?

You want consistency across client channels. Do this:

  • Apply Brand Kit globally for color + font consistency. Lumen5 Knowledge Base
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  • Choose imagery that matches the target US audience (city scenes, B2B offices, product shots).
  • Keep your on-screen text short and impactful—use clear headlines and only one call-to-action per slide.
  • Export platform-specific versions to maximize CTR and reduce rework.

What Are the Benefits of Repurposing Blogs into Videos for US Agencies?

When you repurpose blog content into video, you:

  • Increase reach on platforms like LinkedIn, YouTube, and Instagram
  • Boost SEO with video search results on Google
  • Improve client ROI by maximizing content mileage
  • Generate leads through video CTAs
  • Build authority as a forward-thinking digital agency in the US

What Are Common Mistakes Agencies Make When Using Lumen5?

Even with the best AI tools, mistakes can ruin your results.

Top errors to avoid:

  • Overloading slides with text
  • Using irrelevant stock footage
  • Ignoring mobile optimization
  • Forgetting captions for accessibility

How Can US Agencies Scale Faster Using Lumen5 and AI?

For B2B agencies looking to scale faster, combining Lumen5 with other AI tools creates a growth flywheel.

Example AI stack for US agencies:

  • Lumen5 for video creation
  • NeuronWriter for SEO-optimized blog drafting
  • Zapier for automation
  • Jasper for ad copy and social posts

This workflow lets you:

  • Create more client deliverables without hiring more staff
  • Shorten turnaround times
  • Offer new service packages (video + blog bundles)

Conclusion: Start Turning Blog Posts into Videos Today

The fastest way to turn blog posts into videos and scale your US B2B agency is to adopt AI-powered tools like Lumen5.
You’ll save time, boost visibility, and deliver more value to clients.

If you want to compete in the US digital marketing space, you need video in your content mix — and AI makes it effortless.

FAQ's

How long does it take to make a video from a blog post?

 Most US agencies can create a Lumen5 video in 10–20 minutes.

Can I use Lumen5 for multiple clients?

Yes — Brand Kits let you store multiple client styles for quick switching.

Will my video rank in Google search?

If you upload to YouTube with SEO-optimized titles and descriptions, yes.

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