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- Best AI Tools For Automation
GetResponse Review: 7 Underrated GetResponse Features That Most Users Overlook
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GetResponse is more than just an email marketing tool. In this GetResponse review, we examine how its AI builder, SMS campaigns, webinars, and visual automation workflows distinguish it. If you’re wondering, “Is GetResponse worth it?” — here’s everything you need to know, including pricing, free trial info, and real pros & cons.
Platform Snapshot – Quick Overview
What is GetResponse?
Many agencies struggle to juggle multiple tools for email campaigns, landing pages, and client funnels. Switching platforms, syncing data, and managing automation separately wastes time and creates confusion.
GetResponse addresses this by combining essential marketing tools into a single, unified platform. It offers email marketing, sales funnels, landing pages, signup forms, automation workflows, contact segmentation, and even live chat—all managed from a single dashboard.
You can send newsletters, build campaign sequences, create unlimited landing pages, and run conversion-focused funnels without using third-party add-ons. It also includes a website builder and customisable email templates that work across devices.
For agencies managing multiple clients or internal campaigns, GetResponse simplifies marketing execution with tools that scale as your contact list grows. Whether you’re running a basic campaign or need advanced targeting and funnel workflows, it adapts to your needs.
With multilingual support, easy integration with e-commerce, CRM, and webinar platforms, and a 30-day GetResponse free trial, it’s built for businesses that want to streamline their entire marketing process in one place.
Is GetResponse Worth It for Marketing Automation in 2025?
Many agencies start with basic email tools until clients demand more automation, personalisation, and results. That’s when limitations become expensive. So the question is: Is GetResponse worth it?
If you’re managing funnels, lead scoring, and follow-up sequences manually—or using disconnected apps—GetResponse offers serious value in 2025.
Where GetResponse Excels in Automation
- Visual workflow builder – Design entire journeys based on actions, time delays, tags, or purchases
- Pre-built automation templates – Ideal for agencies with repetitive campaigns or client onboarding
- Event-based triggers – Send emails or update lists based on clicks, signups, and behaviours
- Advanced segmentation – Target contacts by location, behaviour, interests, or ecommerce activity
- Multi-channel – Combine email, SMS, funnels, and web push in one flow
This level of automation is typically reserved for expensive tools. Still, GetResponse includes it even on its mid-tier plans, making it ideal for agencies, consultants, and e-commerce brands scaling beyond basic email.
Where It Falls Short
- Basic automation on entry-level plans – Starter plans limit triggers and workflows
- Limited CRM features – Enough for campaigns, but not a full sales pipeline solution
- Learning curve – The Workflow builder is visual, but advanced use cases still require setup time
Verdict: Is GetResponse Worth It?
Yes—if your goal is automation without duct-taping multiple tools. It offers high-end features without the typical enterprise cost.
For agencies managing multiple campaigns or looking to upgrade from Mailchimp-style limitations, GetResponse hits the mark in 2025.
GetResponse Pricing – 2025 Breakdown & Honest Evaluation
When it comes to marketing tools, pricing often feels like guesswork. For agencies, especially, scaling contact lists can quickly inflate costs if you’re not careful.
Here’s a straight breakdown of GetResponse pricing, including the GetResponse free trial and ways to save with a GetResponse promo code or annual plan.
Tiered Pricing Based on Contact Volume
GetResponse charges based on the number of contacts in your account, not the number of emails you send. Pricing starts low, but increases as your list grows.
- Starter Plan: from $19/month for 1,000 contacts
- Marketer Plan: from $59/month for advanced automation
- Creator Plan: from $119/month with funnels and webinars
- Enterprise Custom Plan: tailored to agencies with high volume
Every plan includes unlimited email sends, but once you pass a contact threshold, pricing automatically adjusts—so it’s important to monitor list hygiene and remove inactive contacts.
Save More with Long-Term Commitments
Agencies can reduce monthly costs by choosing annual or biannual billing, which offers discounts of up to 30%. Occasionally, GetResponse also releases promo codes for new users—these are typically tied to partner links or seasonal offers.
Even without a code, every user can start with a 30-day GetResponse free trial, offering access to premium features without entering payment details.
What’s Included in the Free Plan?
The GetResponse free plan gives access to essential tools for businesses starting:
- Up to 500 contacts
- Email marketing with templates
- Website builder with 1 published site
- Signup forms and popups
- Basic analytics
- Access to the GetResponse help centre and support
To unlock automation, webinars, and funnels, you’ll need to upgrade. For agencies, the free plan is best used as a test environment or temporary sandbox, not a long-term solution.
Bottom line:
GetResponse remains competitive in 2025 for what it includes at each tier, but contact-based pricing means you’ll want to plan as you scale.
GetResponse Review – 7 Lesser Known Key Features
Many tools offer piecemeal solutions—GetResponse stands out by delivering a complete marketing system in one place.
Here’s a breakdown of the platform’s core features, built to support agencies, marketers, and educators alike.
Email Automation Tools
GetResponse offers flexible automation that scales with your campaigns:
- Autoresponders to send timely follow-ups based on user behaviour
- Visual workflow builder for complex sequences and triggers
- AI-powered sequences that adapt based on engagement
Deliverability, Design & Performance
- 99% inbox delivery rate, based on internal benchmarks
- Real-time open and click tracking
- High uptime for automation flows
- Mobile-optimised templates
- Spam checker warns of issues before sending
- Inbox preview across Gmail, Outlook, and Apple Mail
Course Creation Tools
GetResponse includes a lightweight online course system for educators or digital product sellers:
- Drag-and-drop lesson builder
- Ability to charge for access using Stripe and other gateways
- Built-in list capture and email follow-up tools
AI Marketing Suite
Smart tools to speed up content production and layout creation:
- AI website builder for fast publishing
- AI landing page builder with conversion-focused layouts
- AI email editor that adapts to campaign goals
App & Platform Integrations
No need to reinvent your stack—GetResponse plugs into common platforms:
- E-commerce: Shopify, WooCommerce, BigCommerce
- Webinar platforms: Zoom, YouTube Live
- CRM systems: Pipedrive, HubSpot
- Content: WordPress plugin for form and pop-up embeds
- Social: Auto-post to Facebook and Instagram
- SMS: Built-in SMS marketing integration for campaigns and automations
Want to test these features yourself?
— no credit card needed.
Conversion & Sales Tools
Turn visitors into leads and leads into buyers using built-in sales tools:
- Unlimited landing pages
- Done-for-you conversion funnels with pre-filled content
- Webinar funnels that sync with your email list
- Browser push alerts for time-sensitive offers
Segmentation & Contact Management
Precise targeting tools help agencies optimise engagement:
- GDPR-compliant contact handling
- Dynamic tagging based on actions
- Advanced filtering for campaign segmentation, retargeting, and A/B tests
Together, these features make GetResponse more than just an email tool—it’s a flexible marketing system built to support growth.
GetResponse Pros and Cons
No platform is perfect. While GetResponse offers a strong marketing toolkit, it’s important to know both its strengths and the areas where it falls short, especially for agencies scaling up or switching from limited email tools.
Cons
- Cheaper plans lack triggers and advanced automation flows.
- Some deliverability issues in niche markets.
- Disabling responsiveness in email design via Stripo may not work as expected in GetResponse’s editor.
Pros
- Easily create automated journeys and sales paths in a visible funnel builder.
- Add real-time support to landing pages or websites with free live chat widgets.
- Customise journeys based on behaviour and segmentation with email list automation workflows.
- Run ads directly from your dashboard with Google & Meta Ads integration.
- Full-featured access with no credit card required in a 30-day GetResponse free trial.
- All emails and pages adapt to mobile by default.
- Help is available globally, at any time.
- Manage campaigns, contacts, and stats on the go in a Native mobile app.
Overall, GetResponse balances power and ease of use well, but agencies relying on deep automation or advanced layouts may want to start with a mid-tier plan or above.
How Easy Is GetResponse for Beginners?
Agencies often hesitate to adopt new tools due to learning curves, confusing interfaces, or bloated features they’ll never use.
GetResponse tackles this with a clean layout, accessible onboarding, and helpful prompts, making it beginner-friendly without compromising depth.
Advanced Features Made Simple
From day one, users can access automation, contact segmentation, and landing page creation through a visual interface.
Instead of sifting through complex menus, everything is structured around intuitive workflows and tooltips to ease learning.
Customisable Interface
GetResponse allows users to adapt the dashboard to fit their workflow. Whether you’re focused on email campaigns, ads, or contact management, you can pin the tools you use most and hide the rest, ideal for streamlining client workspaces.
Drag-and-Drop A/B Testing
Running split tests doesn’t require any coding or setup confusion. Simply drag different email versions into a campaign, set your performance metric (like opens or clicks), and GetResponse handles the testing automatically.
Global Language & Support Access
The platform supports over 25 languages and offers 24/7 support through live chat and help docs.
This is especially useful for agencies working with clients across regions or teams who need guidance beyond standard business hours.
Reporting & Analytics That Help The Users
Too many platforms overwhelm users with data that’s hard to act on. GetResponse takes a practical approach — delivering clear, campaign-level insights to help agencies optimise faster.
Real-Time Insights
See opens, clicks, unsubscribes, and conversions as they happen. Dashboards update in real-time, so you don’t need to wait days to evaluate performance or fix a weak link in your email funnel.
Custom Metrics for A/B Testing
You can set your success criteria when testing campaigns, from open rate to revenue per email. Results are presented clearly, with winning variants auto-selected if configured.
Team-Friendly Collaboration Reports
Reports can be exported, shared, or scheduled to send automatically to team members or clients.
This keeps everyone aligned without needing extra tools to communicate campaign performance.
Support & Help – Does GetResponse Deliver?
Many platforms advertise 24/7 support, but rarely meet expectations. In contrast, GetResponse backs its claim with consistently fast responses, multilingual service, and a highly rated help centre.
It makes it a reliable choice for agencies needing dependable assistance.
What are GetResponse Help Options?
- Live Chat: Available 24/7 in English, with weekday support in Polish
- Email Support: Responsive email help in 7 languages, typically under 24 hours
- Help Centre: Includes searchable articles, step-by-step guides, and video tutorials for key workflows
How is GetResponse Live Chat Responsiveness?
Most users report reply times under 60 seconds via live chat — ideal for resolving urgent issues during a campaign launch or automation setup.
Support Ratings from Real Users
- Rated 96% satisfaction by current users
- Common praise includes fast replies, patient reps, and helpful walkthroughs
- Frequently mentioned as a deciding factor over competitors like AWeber
Help Docs and Video Tutorials
GetResponse maintains a robust resource library, including:
- A complete help centre
- On-demand training webinars
- Product walkthroughs covering automations, list imports, landing pages, and more
Agencies with multiple users or international clients can rely on GetResponse to provide scalable, consistent support.
GetResponse Alternatives - How Does GetResponse Compare to Other Platforms?
Choosing the right platform often comes down to specific needs — automation depth, AI support, or niche tools like webinars. Here’s how GetResponse stacks up against top competitors in 2025:
Links
Price
Description
Brand
Starts at $10/mo |
Mailchimp is an all-in-one email marketing platform designed to help small businesses send campaigns, automate workflows, and grow their audience.
Starts at $9/mo |
Starts at $15/mo |
GetResponse is an all-in-one marketing platform offering email campaigns, automation, landing pages, and conversion tools to grow your business online.
Starts at $149/mo |
Mailmodo is an email marketing platform that lets you send interactive, app-like emails using AMP.
Starts at $15/mo |
ActiveCampaign is an email marketing and automation platform with built-in CRM and sales tools.
This table highlights why GetResponse remains a standout, especially for agencies that want everything in one place: marketing automation, AI tools, and webinar funnels without needing third-party tools.
Real User Feedback – What People Are Saying
Trustpilot, G2, Capterra Ratings
Across major review platforms, GetResponse scores consistently high for reliability and all-in-one functionality:
- G2: ★★★★☆ (4.3/5 from 700+ reviews) – Praised for intuitive automation and CRM features.
- Capterra: ★★★★☆ (4.2/5 from 500+ reviews) – Users value the visual campaign builder and ease of use.
- Trustpilot: ★★★★☆ (3.9/5 from 800+ reviews) – Noted for responsive support and performance, though some cite limitations on lower-tier plans.
Common positive trends include high deliverability, friendly support, and strong automation. Less positive reviews usually centre on learning curves or occasional lags in the drag-and-drop builder.
Some Case Studies
- “Reached a bi-continental audience with perfect timing, and cut costs without sacrificing engagement.”
— POLAM FCU
“We got 6,000 new subscribers in 6 days – and 4% of our merch revenue now comes from email.”
— Sabaton, Sweden’s most iconic metal band
See how GetResponse powers their global fan engagement 🡒
“$13,000 in sales from a single email campaign — and a 7X ROI.”
— Eveline Cosmetics
See how they did it →
- “After switching to GetResponse, our revenue doubled thanks to their automation flows.”
– Ken Furukawa, course creator
Read Ken’s story →
GetResponse is trusted by brands like RedBull, IKEA, Revolut, and Zendesk, but its strongest reviews come from small businesses and digital creators who value speed, simplicity, and automation-backed growth.
See more success stories →
Conclusion: Final Verdict on This GetResponse Review
So, is GetResponse worth it? For most marketers, agencies, and small-to-medium businesses, yes. If you’re looking for an all-in-one platform to manage email marketing, automation, landing pages, and even full sales funnels, GetResponse delivers strong value without unnecessary complexity.
Who is it best for?
- Service providers and coaches need lead nurturing and list segmentation
- E-commerce brands looking to automate abandoned cart and upsell sequences
- Nonprofits, artists, and communities wanting to personalise outreach on a budget
- Agencies managing multiple campaigns and client lists from a single dashboard
It’s especially appealing if you need advanced automation, time-saving templates, or global-friendly features like time-zone-based sending.
Where to try it:
GetResponse offers a generous 30-day free trial with full access to premium features — no credit card required. For smaller lists (up to 500 contacts), the Free Forever plan includes newsletters, signup forms, and a website builder at zero cost.
Still unsure if it’s right for you?
— no credit card needed.
FAQs (Frequently Asked Questions)
What is GetResponse used for?
GetResponse is an all-in-one marketing platform designed for email marketing, landing pages, marketing automation, and sales funnels.
It helps businesses attract leads, nurture relationships, and drive conversions — all from a single dashboard.
What are the standout features of GetResponse?
Popular features include:
Autoresponders for time-based email sequences
A/B testing for campaign optimisation
Conversion funnels to guide leads through a sale
Webinars built directly into your marketing stack
AI subject line generator and pre-designed templates for ease of use
Advanced segmentation, web push notifications, and SMS marketing
Who is GetResponse best suited for?
GetResponse is ideal for:
Agencies needing client-ready automation tools
Solopreneurs who want a scalable platform without juggling multiple tools
Small to medium businesses (SMEs) focused on lead generation, list building, and nurturing customer relationships
How does GetResponse automation compare to other platforms?
GetResponse offers a visual drag-and-drop workflow builder with event-based triggers, making it more advanced than basic rule-based automation in Mailchimp or MailerLite.
It allows you to build complex, personalised journeys across email, web, and SMS — ideal for scaling your marketing.
Is GetResponse better than ClickFunnels for marketing funnels?
It depends on the use case:
Choose GetResponse if your priority is email automation, lead generation, and webinars
Choose ClickFunnels if you primarily sell digital products, courses, or memberships through pre-built sales funnels.
GetResponse offers more integrated features for less cost, but ClickFunnels may suit creators with simple funnel needs.
Does GetResponse offer a free plan or trial?
Yes.
A 30-day free trial gives full access to premium features (no card required)
After that, a free-forever plan is available for up to 500 contacts, including basic email tools and landing pages
What are the pros and cons of using GetResponse?
Pros:
Built-in webinars, conversion funnels, and web push
Excellent email deliverability rates
Powerful automation tools
Scalable for agencies and growing businesses
Cons:
Some features (like webinars or funnel templates) have a learning curve
The interface, while robust, can feel complex for beginners
Higher-tier features are available on paid plans
Is GetResponse good for beginners?
Yes — while advanced features take time to master, beginners benefit from:
Easy-to-use drag-and-drop email editor
Pre-built automation templates
Guided onboarding and live chat support
A rich knowledge base, tutorials, and email marketing tips
It’s a platform that grows with you, starting simple, with room to scale.
What makes GetResponse different from Mailchimp or ActiveCampaign?
GetResponse stands out with several unique features that neither Mailchimp nor ActiveCampaign offer natively:
Built-in webinars for lead capture and live engagement (no third-party tools required)
Autofunnel (Conversion Funnel) with pre-designed templates for opt-ins, emails, and sales pages
Multilingual interface supporting over 20 languages, ideal for global teams
One-click automation templates for fast setup of email sequences, welcome flows, and abandoned cart campaigns
Native ecommerce and lead-gen tools tightly integrated with landing pages and email automation
While Mailchimp focuses on simplicity and ActiveCampaign on CRM depth, GetResponse aims to be a true all-in-one platform with a stronger emphasis on campaign execution and conversion.
Is GetResponse worth it in 2025?
Yes — especially for marketing-led businesses and digital-first teams. In 2025, GetResponse remains a strong value thanks to:
All-in-one functionality that covers email, automation, funnels, landing pages, SMS, push notifications, and webinars
Competitive pricing tiers, including a free-forever plan and scalable paid options
AI-powered tools like content generators and subject line optimisation
Regular platform updates and strong customer support
For agencies, creators, and SMEs looking to consolidate tools without sacrificing capability, GetResponse is worth it, particularly if automation and lead-gen are core to your growth strategy.
What does GetResponse provide?
GetResponse is an all-in-one marketing platform that offers email marketing, automation workflows, sales funnels, landing pages, website building, webinars, SMS campaigns, and AI-driven tools.
It’s designed to help businesses grow their audience, engage subscribers, and convert leads into sales — all from one dashboard.
What is the GetResponse chat feature?
GetResponse includes a live chat widget that you can install on your website to interact with visitors in real time.
It’s available even on the free plan and integrates directly with your contact list, allowing you to automate follow-ups, segment users, and personalise future messages based on chat behaviour.
What is better than GetResponse?
“Better” depends on your needs.
- Mailchimp is simpler for basic newsletters.
- ActiveCampaign offers deeper CRM features.
- MailerLite is ideal for startups with tight budgets.
However, GetResponse outperforms many competitors in automation depth, AI features, and integrated webinars — especially for agencies, ecommerce, and lead generation.
What are email tools and features?
Email marketing tools in GetResponse include:
- Drag-and-drop email builder
- AI subject line and content suggestions
- Autoresponders and workflows
- Spam testing and inbox previews
- A/B testing
- Advanced segmentation and tagging
- Deliverability analytics
These help you personalise campaigns, optimise performance, and scale email outreach effectively.
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